American Axle & Manufacturing
Website
The American Axle brand had a great color palette to work with, along with a great typeface. After reviewing their brand and previous website, which was pretty plain and didn’t showcase much of their color palette, I wanted to add a bolder use of their color.
After the pitch was accepted and the website developed, American Axle made a few changes, as clients will do. But this is the sales mock that sold the win. Visit their website to see more pages!
Employer: Radancy
Role: Graphic Designer
Collaborators
Sales: Provided project brief and needs of client
Development: Worked with development to confirm site edits, provide images and copy, find solutions to design when code issues arose.
Digital Project Manager: DM was the go to person between client and creative team. When they came back to us with client requests, we worked together to provide clear answers.
